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Peer 2 Peer IT

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1300 072 748info@p2pit.com.au
Sydney, NSW, Australia

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Home/Services/Website & Web Application Development/SEO, Conversion & Performance
Results Focused

SEO, Conversion & Performance

Website Optimisation for Sydney Businesses

Get Started Speak to an Engineer
200%
Traffic Increase
<3 sec
Page Load
50%
More Conversions

What is SEO, Conversion & Performance?

Ready to be found and ready to convert

SEO-friendly structure, on-page optimisation, strong calls to action, tracking, and speed/security tuning.

"We don't just fix computers; we engineer resilient systems that empower your team to work faster and safer."

Problems We Solve

Invisible to Google

Beautiful websites that don't rank because they weren't built with SEO in mind.

Visitors Don't Convert

Traffic that doesn't turn into leads because of poor calls-to-action and confusing journeys.

Slow Performance

Slow-loading pages that frustrate users and hurt search rankings.

No Visibility

No idea how visitors use your site or where they drop off.

Service Inclusions

SEO-friendly structure and meta data
On-page optimisation for services
Strong calls to action
Form and call tracking
Speed and security tuning
Core Web Vitals optimisation
Conversion rate improvements
Analytics and goal tracking

Technical Capabilities

SEO Optimisation

  • Technical SEO audit
  • On-page optimisation
  • Meta tag optimisation
  • Schema markup
  • XML sitemap setup

Conversion Optimisation

  • Call-to-action design
  • Form optimisation
  • Landing page tuning
  • User journey analysis
  • A/B testing setup

Performance & Tracking

  • Core Web Vitals
  • Speed optimisation
  • Google Analytics 4
  • Goal tracking
  • Conversion reporting

Execution Framework

01
1-2 weeks

SEO Implementation

Implement technical SEO foundations, meta tags, schema markup, and search-friendly structure.

Deliverables

  • Technical SEO setup
  • Meta tag optimisation
  • Schema markup
  • XML sitemap
02
1 week

Conversion Setup

Design and implement effective calls-to-action, forms, and conversion paths.

Deliverables

  • CTA implementation
  • Form optimisation
  • Lead capture setup
  • Thank you pages
03
1 week

Performance Tuning

Optimise page speed, Core Web Vitals, and security to meet Google's standards.

Deliverables

  • Speed optimisation
  • Image compression
  • Code minification
  • Security hardening
04
1 week

Analytics & Launch

Set up comprehensive tracking, verify everything works, and launch with confidence.

Deliverables

  • GA4 configuration
  • Goal tracking
  • Conversion tracking
  • Performance baseline

Common Questions

Will my website be optimised for search engines?

Yes, SEO is built into our development process. This includes technical SEO (site speed, mobile-friendly, structured data), on-page SEO (titles, meta descriptions, headings), and content guidance.

How do you improve website conversions?

We focus on clear calls-to-action, strategic placement, form optimisation, trust signals, and page speed. Post-launch, we can implement A/B testing and analytics to continuously improve.

Will my website work on mobile devices?

Absolutely. We design mobile-first, meaning the mobile experience is prioritised. All sites are responsive and tested across devices. With most web traffic now on mobile, this is non-negotiable.

Service Level Agreement

Critical Response30 Mins
High Priority2 Hours
On-Site Arrival< 90 Mins
Support Hours24/7/365

Ready to Upgrade?

Get an engineering assessment of your current seo, conversion & performance setup.

Book Discovery Call

Related Services

Design & Build

Custom layouts aligned to your brand

Discovery & Strategy

Understand what success looks like for your organisation